Silverstone Classic Powered by The AA
The 2012 Silverstone Classic, Powered by the AA is a 3 day weekend of ‘Flat Out Fun for all the Family’. And for the first time ever it featured the all-new AA World.The brief - to bring the AA World to life without it ever have existed before.
A photomontage made up of images from previous years at Silverstone Classic and the AA’s picture library, creating a look and the feel of what the AA World could look like. Two Campaign images were created, one pushing the family angle and one focusing more on a racing audience.